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Let's start our relationship the way we'll continue it: with complete transparency.

At our agency, we believe in transparency. That's why we've laid out detailed answers to your most important questions. We share our approach, pricing, and expectations upfront because we value building trust through honesty.
  Questions   Answers
Faq’s

We specialise in technology, B2B services, and consumer brands. Unlike larger agencies, we maintain a small client roster to ensure dedicated attention from senior team members.

Most clients receive 3-4 media placements monthly in target publications, with share of voice improvements scaling with budget. Your proposal will outline specific deliverables and targets. One strategic piece of coverage in the right publication often delivers more value than multiple placements elsewhere. Impact varies by industry, goals, and budget.

Our monthly reports track and analyse media coverage quality and quantity, message effectiveness, social media performance, website traffic from PR activities, lead attribution, share of voice, plus brand awareness and consideration. Each report includes context and specific recommendations for improvement.

Monthly retainers range from £4,000 to £12,000 +VAT. Every client receives a comprehensive PR campaign including strategy, media relations and content creation. Higher budgets enable increased activity volume and results. Additional services like social media management, events and influencer partnerships are available based on budget.

Yes. Events, paid media, photography, videography, international campaigns, and research insights incur extra costs. We seek approval before any additional spending.

We require six months minimum to develop strategy, build media relationships, and demonstrate results. After this period, contracts continue month-to-month with 60 days' notice for termination.

You'll have a dedicated three-person team: Account Director, Account Manager, and PR Executive. You'll meet them before signing, and they remain consistent unless discussed.

Communication adapts to your preferences. Some clients prefer independence, others want close collaboration. Typical patterns include weekly Account Manager calls, monthly Director strategy reviews, quarterly planning and real-time business hours communication.

We pitch between 2-10 stories monthly to our network of 500+ journalists. Trade media typically sees 30% success, while national press averages 10%. We share all journalist feedback, including rejections.

We'll show you our sector-specific media list before engagement begins. If we need to build new relationships in your area, we'll outline our development strategy upfront.

Missing targets for two consecutive months triggers complimentary additional resources. After three months of underperformance, you can terminate with 30 days' notice, regardless of contract terms.

Yes, half-day sessions cost £1,500, covering message development, interview techniques, and practice. Refresher courses are £750.

Month one focuses on strategy, message testing, media list development, and initial campaign launches. Month two emphasizes regular outreach and content creation. Month three continues outreach while analysing preliminary results.

You'll receive monthly coverage reports, media monitoring alerts, campaign analytics, and a coverage archive. Competitor tracking is available at additional cost.